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how to make a professional,
animated, logo sting,

or a video bumper, or a
video intro for YouTube.

Whatever you call this
thing on-screen right now,

I'm gonna show you how
to do it fast and easily.

where we help you amplify

your business and brand with video.

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to everything we mention in this video

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the description box below.

Let's jump into it.

Animated video intros are an awesome way

to brand your videos and to create

an image of professionalism
and consistency

across all of your online content.

Not only that, but it also
builds brand recognition

and familiarity for your viewers.

How do you make one?

I'm gonna sure you the process

that we recommend doing
it right now, end to end,

and once we're done, I'm
also gonna share with you

the #1 tip that you need to know

when using any video animation

to make sure that you're not gonna

kill your video engagement
or you watch time.

All right, so how do you do it?

There's some awesome
tools out there right now

that make creating a professional,

custom intro super easy.

Up until recently, we usually recommended

grabbing a template from
places like VideoHive

and customizing that up,

so that you're not starting
from absolute scratch.

That's still a solid option,

but it does require
some advanced software,

like Adobe After Effects,

to be able to customize
those templates up,

but now there is a simple tool

that you can use to do it all,

without any of that confusing
professional software,

and it's called Placeit,

and it's actually made by the same company

that runs VideoHive, called Envato.

While it doesn't have anywhere near

the full template catalogue

that's available on VideoHive,

it does have a lot in
there to choose from,

and you can customize the templates up

right on the website,
being able to add in text,

change the fonts, change the colours,

add in images, really customize them up

for your brand and for the look

and feel that you're after.

The cool part is it's also
not just video intros.

It's for social media content,

for YouTube end cards,

for photo slideshows,
and a lot more as well.

Just before I jump across

and introduce you to Placeit,

I do wanna address something

really quickly, because I can already

feel the comments coming.

The other option that you do have here

to be able to create a video intro,

or some motion graphics,

is that you can spend hours learning

how to use motion graphics software

or compositing software,
like Adobe After Effects

or Apple Motion, and build
your own from scratch.

Realistically, unless you
have the hours required

and the patience required

to learn all of those programs,

then the whole process
can really turn itself

into a real-time vampire,

and that's why I always recommend using

something like Placeit or like VideoHive,

which gets you pretty much the same result

in far less time and far
fewer headaches as well.

Unless you're interested in sitting down

and learning how to use software

like Adobe After Effects or Apple Motion,

I would strongly recommend
going this other route,

and believe me, this is super simple

and it's gonna be a game-changer

for the stuff that you're now going

to be able to create.

Okay, so this is Placeit.

You can see on this menu
across the top here,

there's lots of stuff
you can use this for,

but what we're covering here is videos,

and then again, you can see so many things

in relation to videos

that you can customize up in here.

The one that we want is Intros.

You can see here straightaway Intro Maker

for your YouTube channel,

and as you go down here,

you can see there are
so many different intros

and things that you can use.

Just putting a mouse over some of these

so you can see them,
and these are so simple

for you to customize up,

and they're crazy cheap as well.

The longest part of this entire process

is going to be picking and finding

which one of these is the
one that you wanna use.

For this example here,

I'm just gonna go something simple.

Let's go this one here,

with the smoke or the dust effect.

Pricing-wise, you can see here

that this template, we
can buy it for $9.95,

or it's actually free

if we're using one of their subscriptions.

I might as well dive into the pricing now

before I show you how easy
it is to customize this up.

You can either, as I just showed you,

you can buy the template outright

if you only want one or two,

or you can join their
monthly subscription,

$14.95 per month, $99.95 per year.

It's not just the video
intros that you unlock.

You also get access to their designs,

to mock-ups, to logos.

There is a heap of stuff in here.

Says here, "hundreds of
stunning video templates,"

obviously access to their builder as well

to customize up your templates.

You can access over
2,000 free music tracks,

and you've got the ability

to make slideshows and those
kinds of things as well,

so not just for YouTube,

but for the rest of your
social media strategy,

this can be a pretty powerful tool.

I also wanna say at this point

that this video is definitely
not sponsored by them.

They have no idea that
we're even doing this.

This is just the best way that I've found

right now to create these
animated video intros.

Let's go back and let's
customize up this template.

For this one, if we play through it again,

you can see the smoke or the dust

or whatever comes down.

The logo appears and it
fades out, super simple.

Here's all the stuff here that we need

or that we can access
to customize this up.

We can upload an image,

so let's pick on here.

We'll pick our Primal Video logo,

open that up,

we can crop it or resize it if we need to.

Let's crop that down.

Let's see over here it's cropping.

Previewing your change
on the optimal keyframe.

This is a lower quality preview.

Let's just hit "preview video."

Okay, so that only took a few seconds,

and we can see here that
our Primal Video logo

is appearing from the smoke.

We also get to customize up over this side

the background colour and the smoke colour.

Let's actually choose blue smoke.

Let's see what that looks like,

to match more of our Primal Video look.

You can see that this is happening

in almost real-time.

Let's see if we wanted

actually a bright yellow or orange.

You can see how powerful this can be.

You don't need to download and install

Adobe After Effects to
customize all this up.

Pink, why not.

Let's give it a go and
see what that looks like.

Let's make the background then,

I don't know, let's go something,

let's get the blue for the background.

You can see the power in this, right?

We now got a blue background
with pink coming.

Let's go a preview here.

Even the time for it to
generate these previews

is just crazy fast given
what it's actually doing.

Okay, so here it is.

It's now blue background

with pink smoke coming through.

You can see how easy that was to create.

You also get access up here

to add in some music or some audio tracks.

You can hit edit here and go through and

select the type of music
the track that you want

to download or purchase
with your animation.

For us in this example,

I'm gonna click out of
that and disable it,

and we can also adjust the playback speed,

so if we want that
effect or that animation

to happen slower, we can select 0.5 speed,

or we can speed it up to 1.5 speed

all in here as well.

Once you're done, you're
gonna hit download,

it's gonna go through and it's gonna

render out your video for you,

but do note that you are
gonna have a watermark

in the bottom corner unless

you pay the $9.95, or unless you have

a subscription with them, but still,

this is crazy cheap considering

what this is letting you do

and how fast you're able to get it.

Okay, so the rendering is done.

We're now able to hit the download

and to download, but you can see

down the bottom here that we have

the watermark made with Placeit.

I'm gonna go back now,

I'm gonna pick a totally
different template,

something with more text on it,

so you can see the
level of control you get

with some of the more
advanced templates as well.

Let's pick this one here.

It says Cyber Monday, but
we can customize this up.

Okay, straight into the editor.

You can see that we
actually, get control here

to upload a logo and three
photos with this one.

Once again, you can see that they're

selling this one for $9.95, crazy cheap,

where you get control over the text.

Let's change this to Primal Video.

We can select a font here

or change the font if we want.

We can change the colour of the text.

Let's just pick a blue.

We'll click off that.

We also can upload our logo,

so we'll go through and
find our logo again,

upload that one, we can crop it down.

Obviously here, for the best quality

you wanna upload the correct size logo

and not really rely on
this crop feature too much.

Our logo is uploading there now.

These three photos, photo
1, photo 2, and photo 3

were the three photos that are

kind of animating through
in the background.

We can customize those up

and obviously, upload our own three images.

Again, we've got control
over the playback speed,

how fast or how slow we
want this to playback.

We've got our audio track over here,

and we can customize up the
background-colour as well.

Maybe we change the background

from purple to be a darker blue,

and for the lines we
can leave them as black.

Let's just get a preview
now, and here we go.

Let's hit "play."

Primal Video, Primal Video.

Nice.

You see how quick and how simple this was,

and obviously, those other
images in the background,

we can swap these out with

our own branded images as well.

How awesome is that, and how fast is this

to create these things?

You don't need to worry about

After Effects or buying a template

and then have to pay someone on Fiverr

to customize it up for you.

You can do it all, literally,

straight on their website.

For $9.95, that is insanely cheap.

In regards to licensing with this stuff,

this is always something you should

look into, but they make it super simple.

They've created a human-readable summary

of their license terms
in relation to Placeit,

and they clearly outline here

all the things you can do

and all the things you can't do

to keep it super simple.

The one here, "you can publish, broadcast,

"display, and distribute the content

"you create with Placeit."

That's the main one we're looking at,

so you are free to use this on YouTube

and inside of your videos.

It's always worth looking at this stuff

and knowing what you can and can't do

with anything like this.

You can see how fast and easy it is

to quickly pick a template,

to quickly customize it up,

to add in your logos, your fonts,

your colours, to make it yours

for your brand and for your videos.

This is by far the fastest way

that I have found to create

a professional-looking, a great-looking

video animation or a logo
animation for your videos.

This is gonna be perfect for anyone

who is interested in
creating this stuff fast,

without any of the additional

work or headaches that come

with either creating one from scratch

or even going through
and finding a template

on VideoHive, downloading that,

and customizing it up manually,

and then saving and
rendering it out from there,

or even paying someone on places like

Upwork or Fiverr to do that for you.

Placeit is hands down
the simplest solution,

but if you're someone who is after

more control or more customizability

in those templates, then that's where

starting at VideoHive
and going down that route

is going to be a better option for you.

Or, if you're someone
who doesn't even wanna

look at the prebuilt template
as a starting point,

to customize up and build from,

and wants to start from absolute zero,

then your best bet is going to be

to try and find a motion graphics person

to build that for you,
again to save you spending

the massive amount of time to be able

to get up to speed, creating something

that looks great yourself.

I'm a big believer and a big advocate

for using templates, because there are

some amazing ones out there.

People have already done the work,

and you can customize these up

really really fast, really really simple,

as we've shown you in this video,

to get the outcome that you want

in the fastest amount of time.

At the start of this video,

I mentioned I'd also be sharing

with you my #1 tip when you're using

animations and graphics like this,

so that you don't kill your watch time

or your engagement with your viewers,

and that tip is to not put

your shiny new video intro

at the very beginning of your video.

What that's gonna do
is to drive people away

from your video before they even know

if they're in the right place or not.

This is something that
we see all the time:

people starting with an
awesome intro animation,

explaining the channel

and the types of content they have,

but you've gotta look at this

from the perspective of the viewer.

They've found your video on YouTube,

they want to know if your video

is the one that is gonna
answer their pain or problem,

or to cover the content that you've said

you're going to in your
title and description.

You wanna hook them in
and let them know first

that's exactly what you're
going to do in your video.

Then, place your awesome intro animation

immediately after that.

At the start of this video,

I opened with, in this video
I'm gonna show you how to make

a professional, animated logo sting,

or a video bumper, or a
video intro for YouTube.

Whatever you call this
thing on-screen right now,

I'm gonna show you do it fast and easily,

so that way you watch this video

are able to know exactly what

I was going to be
covering inside the video.

Then, knowing that you're
in the right place,

if you're interested in watching that,

you'll stick around.

Instead of potentially wasting your time

and showing an awesome
intro animation up-front,

when you still might be questioning

if this is the right video that

you should be putting
your attention towards,

and waiting for all of that to finish,

I'm able to hit on those
points straightaway,

and say this is exactly what we're

going to show you in this video.

Then, immediately after that,

is the perfect place to put your

new video intro, because you've already

told the viewers that they
are in the right place,

if that's what they're interested
in learning or watching.

Now that you've got your
awesome video intro sorted,

and you know exactly where to put it

inside your video for maximum impact,

if you wanna take this one step further

and level up the titles

that you're adding into your videos

to make those look a lot better as well,

then check out the video linked on-screen,

and I'll see you in the next video.

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